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Useful Tips and Tricks to Help You Grow

7 min read

Meet Your New Business Card: Page One on Google Search Results

By Laura Lorenz on March 8, 2017

It doesn’t matter if your clients tell their best friends that you’re the best thing since sliced bread – they’ll still Google you, and what they find is part of the buying process.

Controlling what people find when they do an online search is known as reputation management, which has a dictionary definition of “the practice of attempting to shape public perception of a person or organization by influencing online information about that entity.”

Topics: local SEO
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6 min read

The Local SEO Playbook – Your Guide to Local Rankings

By Laura Lorenz on February 16, 2017

If you’re a local business – that is, most or all your business comes from customers living in your community – you need to be very serious about local SEO.

There’s good news: ranking locally for the kinds of things your prospects are looking for isn’t rocket science, and maybe-not-quite-so-good news: it takes a serious commitment to a handful of things.

Topics: local SEO
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