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Useful Tips and Tricks to Help You Grow

3 min read

Five Ways to Use Testimonials to Generate Leads

By Dan Kraus on October 2, 2013

Testimonials from your clients (or partners) are traditionally used in the sales process to help a prospect develop trust. Trust that you or your product does what you say it does. What many businesses miss however, is the opportunity to use their customer testimonials to generate new inquiries and leads.

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3 min read

Why Are You Leaving Your Prospect’s Business Card on the Table?

By Dan Kraus on September 11, 2013

This is a guest post from our friend Randy Collins at Strategies Group

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2 min read

Why You Should Not Use LinkedIn Mobile Apps to Make Connections

By leadingresults on November 8, 2012

If you have read my earlier blog on The Do’s and Don’ts on LinkedIn Invites, this is the follow up. If you don’t have time to read the original post, the premise was that using the default "I’d like to connect with you on LinkedIn" is dreadful and downright deplorable behavior. I know plenty of people that will immediately discard a LinkedIn invitation if it is not personalized.

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5 min read

The Do's and Don'ts on LinkedIn Invites

By leadingresults on October 17, 2012

This post was going to be a rant on the phrase "I'd like to add you to my professional network." (but I decided that at least most people are trying...and I decided to be nice). So, instead, I’ll take a more constructive approach and share my thoughts on how to properly invite someone to join you on LinkedIn.

If you were at a networking event, would you walk over to someone, hand them a business card, ask them to connect and walk away? I certainly hope not. I would expect you to introduce yourself and give them some sort of reason to keep talking. LinkedIn is no different.

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