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Has the Internet Changed Your Customer Service Approach? It Should Have!

October 30, 2008

How do you deal with a really frustrated customer?  Do you just hope they'll go away or do you make your best effort to try to satisfy them with a mutually agreeable outcome?  The internet has given consumers a voice that you, as a vendor, cannot compete with.

Large companies are getting smart about getting community feedback, and companies like Communispace are giving them ways to get customer feedback real time and in the market research phase. So they are being proactive.

But what about you?  How will you react when a customer gets mad and posts information about their experience with you?  How will you avoid the situation in the first place?  Make sure you know the answer before it happens - because it will.

Written by leadingresults

Leading Results helps businesses stop wasting money on marketing and improves their business development results by putting POWER in their marketing. The POWER is the Processes, Organizational Support, Why (you do what you do), Expertise and Refer-ability. You get strategy, tactics and execution. We work with both individual businesses and businesses as part of a larger ecosystem. Be more profitable.

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