| Sales

6 min read

Plan Your Year Now - January is too Late

By leadingresults on Oct 14, 2015 11:19:35 AM

11 months gone. 1 month left - but only about 20 real working days - and the distractions bring that down to about 15. So... What are you doing now that will make next year different than this year?

It all comes down to business development. How are you going to better develop your business next year? Marketing? Sales? Customer Service? Current customer sales?

Topics: continous learning Customer Service Marketing tactics Marketing Sales

2 min read

Make People Want to Spend Their Money

By leadingresults on Sep 11, 2015 10:36:00 AM

Are you a B2C merchandiser with a retail location?

You can improve your sales if you consider the following tips:

Height matters
- If you're selling things for kids, put them at kid level.
Don’t have huge price gaps in your offerings.
- You shouldn’t have $2 offerings, $50 offerings, and nothing in between. Find products that fill the gaps in the price range – but make sure they serve your audience.
Give away something for free that costs you little but helps your customer or visitor remember you.
Think beyond your target audience or customers when selecting your add-on sales products.
- Do parents usually come with their kids? If so, are you thinking of the kids too? If your store is targeted towards women, you should have something for their male companions to do/buy.