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Yes ... social bookmarking is for B2B, too.

Jun 16, 2018 12:00:00 PM

Social bookmarking websites allow people to connect with others and find, share, and get recommendations for interesting content.

Guess what? It works for businesses, too.

For B2B marketers, using social bookmarking sites to organize and share useful information – including their own content – offers significant benefits, including:

  • Increasing brand awareness
  • Improving search engine optimization
  • Offering opportunities to connect with businesses in similar industries
  • Keeping you up to date on news and trends (industry or otherwise)
  • Providing new sources for research
  • Finding new business opportunities


Posting your content on social bookmarking sites exposes it to thousands of users, many of whom will fit your buyer personas and click through to your website – it can be a lot of work, but it’s worth the effort.

Read our blog for some social bookmarking tips.


marketing to millennials

Topics: Social media

Courtney Stallings
Written by Courtney Stallings

Courtney writes and edits content for Leading Results and their clients. She has been described as a Grammar Nazi and enjoys crafting writing with excellent spelling, punctuation, and grammar.

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