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What's trending for 2019?

Dec 29, 2018 10:00:00 AM

We don’t know which marketing trends will dominate 2019, but 2018’s trends lead us to these predictions:

Increased trust in social proof/reviews

People trust people, not businesses, so what customers say about you and your products matters more than what you say about yourself. A good 2019 goal is to get as many customer reviews as you can.

Programmatic advertising

Programmatic ads use artificial intelligence to target a more well-defined audience, which saves money and makes your ads more efficient.

Voice search

To optimize your content for voice search, move away from industry terminology and use clear wording that mimics the way people actually talk.

These trends have gained momentum in 2018, and we expect them to go far in 2019.   

Courtney Stallings
Written by Courtney Stallings

Courtney writes and edits content for Leading Results and their clients. She has been described as a Grammar Nazi and enjoys crafting writing with excellent spelling, punctuation, and grammar.

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