If you heard that SEO is dead, you heard wrong.
Several SEO tactics, however, ARE dead.
- Going crazy in link building – it’s quality over quantity now
- Being obsessed with ranking #1 – that spot doesn’t guarantee increased web traffic anymore
- Over-optimizing for a keyword – keywords aren’t as important as the intent behind them
- Forgetting about the people – ultimately, you’re optimizing for searchers, not search engines
But since 93% of searches start on a search engine, SEO isn’t dead or even dying.
To learn more about why SEO is still alive and kicking, read the blog here.