Blog Ramblings

Please don’t tell me what you do. Your website should tell me what I get.

Posted by Dan Kraus | December 9, 2010


Seriously.  I must have quoted Simon Sineck and his golden circle about 15 times in the past 3 days.  (“People don’t buy what you do, they buy why you do it”)  Have you looked at your website?  How many times do you say “I” , “We”, “ X company” and how many times do you say “you get” or “our customers receive” or something similar?

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Topics: website engagement, Marketing