“Laura is an expert marketer. She has coached countless companies on how to make marketing easy, effective and affordable. She has helped companies thrive in the harshest economies by teaching them tested and true marketing strategies and helping them to stop wasting money on marketing. She is the co-instructor of the Sage Marketing Academy. She leads the class with a great sense of humor and good nature, and breaks down a complicated process into digestable, manageable pieces. She’s the marketer you want on your team!”
- Diana Waterman, Director – Partner Programs, Sage Business Solutions
“Recently, I had the pleasure of attending Laura’s “Marketing Boot Camp” workshop. Laura is wonderful and delivering information that is clear, concise and relevant. If you’re looking for a workshop to learn about developing your marketing strategy and to receive tools on implementing actions that will get you in front of your customers, this workshop is for you! And if you think you have all the answers for marketing your business, it never hurts to attend a workshop like this for new ideas and reinforcement that your current strategy and tactics are still working for you.”
- Caren McCabe, McCabe Training & Consulting, LLC
” Dan, Lisa and I wanted to drop you a note and to say that you just have some really awesome ideas. Every time we get of the phone, we feel that we just received something of value!
The work you have been doing with us on the creation of our marketing concept for the services to the construction and home building industry as well as for the online referral site we are in the process of building an for this industry has helped us in practical terms.
You continue to impress us with your coherent and systematic approach, as well as your solid understanding of the construction and remodeling business. Also important to us – and our budget – is your ability to convert the concepts into real life, practical actions that are doable for a company of our size. Thank you!”
- Klaus Schneegans, Co-Founder, ConnectRS, Inc.
“Dan has helped us to develop the kind of marketing plan we had been hoping for. Our marketing team got applause from our national executive team when they were through presenting it at our management meeting. We appreciate both Dan’s knowledge and his commitment to our success”.
- Stephen Loyd, CEO, Coastal Range Systems
“eCopy had been without a strong Marketing leader for almost a year. Fortunately, we found Leading Results and Dan Kraus. Dan joined eCopy as VP Marketing and brought his extensive software marketing and channel development experience with him. He made an immediate impact, providing direction to the corporate and product marketing teams and bringing a heavy marketing voice to the executive management team.
Dan dove into the big challenges and prioritized the issues that had the most substantial impact on revenue. His ability to apply previous experience to new markets and his understanding of how to apply technology to marketing challenges energized the Marketing function and enabled the marketing team to accomplish tasks that had languished under prior managers.
eCopy was acquired by Nuance Communications Inc in October, 2009 and Dan’s work had a direct impact on making eCopy an attractive acquisition target. I would recommend Dan Kraus and Leading Results to any technology company looking to get more out of Marketing.”
- Edward Schmid, President & CEO, eCopy
“We selected Leading Results to manage our strategic marketing focus because the firm has an impressive track record of building sales and marketing strategies and programs that achieve the desired results. The combination of Leading Results’ “get it done” approach, practical understanding of channel partners and personable style made them the right choice to manage this mission-critical business initiative”.
- Korey Lind, President, Third Wave Business Systems
“Dan has an impressive resume when it comes to working in a channel driven business model and can add value at every step in an organizations sales and marketing process. Whether you are a small business or a Fortune500 organization and you are looking for a professional to help drive new business or reinvent a stale business model, Dan would be a welcome addition to your team.”
- Alex Rooney, President, Vision-33, Inc
“Leading Results has assisted LBSI with updating and organizing our existing marketing materials and processes, as well as working with us to identify new areas, tools and programs to increase our presence in our target markets. Due to their experience in direct sales, they also actively work with us in reviewing our current sales pipeline and developing strategies for the best approach to win each deal.”
- Scott Long, Founder, Long Business Systems, Inc
“Fernando took Austin AMA’s fledgling blog and created a powerhouse of thoughtful and click-provoking content. Now, the blog (www.austinama.org/blog) is one of the most-visited sections of our website. In fact, his own blog posts have earned the most visits on our entire site – more than once. He’s also worked across the entire team – the Austin AMA board, volunteers and his own network – to obtain a variety of posts to complement his own contributions. It’s been a sincere pleasure working with him this year. Based on the results I’ve seen, I highly recommend him, his expertise and his services.”
- Melanie Brenneman, American Marketing Association – Austin Chapter
“Fernando Labastida is a professional marketer I count on for excellent writing and marketing advice. He has delivered articles and eBooks to our company with a minimum of instruction, and on technical topics that are not always so easy to explain.”
- Steve Mezak, CEO, Accelerance
“Whether you consider yourself a seasoned marketing professional or you are the de facto marketing department at your company this Academy will validate what you are doing right, what you are doing wrong, and how to look at future campaigns from a different perspective. Andy Warhol predicted everyone would have fifteen minutes of fame in their lifetime, this Academy makes you realize you have thirty seconds of fame to get your message across to your audience regardless of what medium you are using.
Before attending the class I considered marketing to be one of the most subjective concepts, but Dan and the logical flow of the curriculum provided some objectivity by the last day of class. Dan and his group make for an enjoyable 4 days and I would encourage any organization that could benefit from a greater pipeline to attend this academy. You’ll start applying your new found knowledge the very next day.”
- Bill O’Brien, Business Development, NP Solutions, Inc.
“We used Randy Aimone at the Lighthouse Voc-Ed center to help us with both an rganizational assessment and an education series we called “The MBA for the ADD”.
We got tremendous value out of his business lessons, that felt highly distilled from complex topics, but taught us the theory of why it matters, how to apply the lesson, and involved us in the lessons and helped us apply the teachings into our organization.
I am happy to recommend Randy Aimone’s teaching for any time pressed adults who realize that they can always be better at what they do.”
– Kathy Greene, Executive Director, Lighthouse Voc-Ed Center
