Church of the Retail Consumer

by leadingresults on July 4, 2010

Last week I had the opportunity to visit with my client, WannaHavaCookie at their first retail location, which is located in the Limelight Marketplace in New York City.

The Lightlight has had an interesting history.  First it was a church – The Holy Communion Episcopal Church – then in 1983 it was reinvented as a nightclub, which was somewhat ironic.  Now it has re-opened as a high-end mall.  (thanks to the bowery boys for the detailed history)

The space is amazing, even for New York City. White-gloved doormen open the doorways.  Gleaming floors and glass. And an eclectic array of high-end shops – from $700 silk pajamas to the $3.50 whoppie pies from the cookie shop.

And through it all, the stained-glass windows remain, casting a very poignant light on the consumer as they donate at the alter of the cash register.

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